PR and Marketing Executive – Best Western Plus Addis Ababa

Sales and Marketing
Best Western Plus Addis Ababa
Best Western International is the world’s largest hotel chain based in over 100 countries. Best Western International own Seventeen Iconic Brands among which Best Western Plus is one of the upper mid-scale Brands. The Best Western Plus Addis Ababa is located in the city center near the airport. Join our growing property.
Main Responsibilities of Digital Marketer
- Plan and execute all digital marketing, including marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
Employment type: – Permanent
Qualification
- Degree & above in related fields of marketing and related fields.
- 3 years’ & above experience
- Who work independently in a fast-paced environment.
- Organized and possess a high attention to detail.
- Who possess excellent interpersonal and communication skills.
Negotiable